The Skinny on Free Traffic Exchanges

By Kelley Kilanski

The need to advertise on the Internet has produced some interesting advertising sites that promise free traffic to your website. The general idea is that you submit your site and in exchange for traffic, you open your web browser to a specified page and view other websites. There is usually a timer that automatically loads a new web page or you have to click on a symbol after the time has expired and a new page will load. By doing this, some sites claim to be able to send you thousands of free visitors.

Now for the catch...

The problem with these sites is the quality of the websites you're being sent to and in turn the quality of the visitors to your website. While there are many websites that do actually offer something you may want, many of the sites are simply those advertising some new MLM scheme or some new paid-to-surf program. For most of these, you have to get people to sign-up under you in order to make money or you have to continually invest a certain amount to make money and the program needs to continually get new people investing in order to make their promised payouts. The quality of the visitors is equally as poor because most are probably not sitting around all day watching websites in the case of those automatically loaded or spending quality time on any given website. The goal is to get traffic and the only way to do that is to move to the next site as quickly as possible. Do you really want visitors that aren't really interested in your product?
While free advertising sounds good and if you can get good quality traffic to your site with free advertising, then it's a good way to go. However, the costs may be greater in the long run than simply finding a good reputable advertiser that will send you the quality traffic you need to create a successful online business.

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